With so much more of our family of brands yet to uncover and experience, where will your journey take you next?
From a selection of lighter rums that continue to inspire classic refreshing cocktails like the Mojito and the Daiquiri, to dark and complex true aged rums and rare private reserves, we have a rum for your favorite cocktail or neat sipping experience. Whatever your occasion, discover the rum that makes your moment.
Company founder Don Facundo Bacardí Massó bought his first rum distillery in Cuba for 3,500 pesos.
The Bacardí family created the world’s most awarded rum in 1862.
More than 6 million Original BACARDÍ Cuba Libre cocktails are enjoyed every day around the world.
On February 4, 1862, Don Facundo Bacardí Massó purchased the first BACARDÍ rum distillery on El Matadero Street, in the town of Santiago de Cuba, for 3,500 pesos. Here, he pioneered a new way of making rum that would change the way rum was made forever.
Don Facundo realized that early rums were crude and harsh and not fit for the cultivated palettes of Cuba’s emerging middle classes. He set out to create a locally produced spirit that was as sophisticated as the finest cognacs. He began with the highest quality ingredients including a unique strain of yeast which he found growing in the sugarcane fields outside Santiago de Cuba. This proprietary strain of yeast became known as ‘La Levadura BACARDÍ’ and continues to be used exclusively to provide BACARDÍ rum with its unique flavor profile.
In order to create a light and well-balanced rum, Don Facundo distilled two separate spirits. The first distillate was known as ‘aguardiente’, a characterful rum with a distinct flavor and aroma that provides the backbone for BACARDÍ; the second he distilled several times to produce a lighter and more delicate spirit called ‘redestilado’. By blending these two distillates together, Don Facundo was able to achieve the perfect balance of flavors and create a rum the world had never seen before.
By pioneering charcoal filtration and purposeful ageing in rum, he created tools that our Maestros de Ron BACARDÍ (Master Blenders) continue to use today to create a range of perfectly balanced rums; each with its own interpretation of the BACARDÍ flavor profile.
Seven generations of Don Facundo’s family have sustained his innovative spirit to produce BACARDÍ, the most awarded rum in the world.