Our Core Brands

Our Company

CELEBRATING MOMENTS THAT MATTER
one drink at a time

As a family business, for over 150 years, we’ve been crafting exquisite spirits with pride and passion for seven generations.

We’ve found our purpose in bringing people together for moments of celebration, conversation and contemplation; and create exceptional spirits and sparkling wines that become the centerpiece for these moments. To be savoured one sip at a time and enjoyed responsibly.

That’s why our over 200 brands and labels - like BACARDÍ® rum, GREY GOOSE® vodka, PATRÓN® tequila, DEWAR’S® Blended Scotch whisky, BOMBAY
SAPPHIRE® gin, MARTINI® vermouth and sparkling wines ‒ are famous in 170 countries.

And we’re the largest privately held spirits company in the world.

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Corporate Repsponsibility

DO THE RIGHT THING

We’re in this for the long run. So, we don’t just think about today.

We think about the impact of what we do in the next decades, and our legacy for future generations.

We make choices that are right for our people, our partners, our brands and our world.

We’re committed to making a positive difference to society through our Good-Spirited corporate responsibility programs which are aligned to the United Nations Sustainable Development Goals.

This means giving back to our communities and protecting the natural resources that we use to create our brands. For example, we’ve started removing all non-essential plastic from our business.

We’re also helping our consumers to drink mindfully ‒ drinking in a balanced way, drinking less but better. Promoting responsible drinking is a top priority through partnerships and our brands’ communications.

Why are we doing this? Because it’s how our founder did things, it’s what our consumers want, and we know in our hearts it’s the right thing to do.